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The Mo Hangout
Podcast.

A bilingual Arabic / German podcast and short-form show for Arab and Arabic-speaking immigrants in Germany, and everyone planning the move. Hosted by Mohamed Hawass. A NAKTZ media property.

Real stories, unfiltered.

The gap between expectation and reality, the bureaucracy, the wins, the honest conversations about building a life in Germany. New episodes every week.

1.3M
TikTok views · 90 days
747K
Instagram reach · 90 days
17.6K
YouTube watch hours · 90 days

90 episodes · launched March 2026 · growing every week. Figures from the August 2026 media kit.

The audience
brands can’t
buy on ads.

Arab and Arabic-speaking immigrants in Germany are one of the hardest audiences to reach directly, and one of the highest-intent. They are choosing banks, visas, SIM cards, insurers, language schools and where to live, right now.

The Mo Hangout reaches them where they already spend time, in their language, through a host they trust. A recommendation here does what a display ad cannot.

Best fit for

  • Relocation & visa services
  • Banking & fintech
  • Money transfer
  • Insurance
  • Telecom & SIM providers
  • Language schools
  • Job platforms
  • Real estate
  • Financial services

Three platforms, one audience.

YouTube
64.5K
views · last 28 days
32.6K
unique viewers · 28 days
4:46
avg. view duration
38.6%
returning viewers

3.1K subscribers · 90 episodes since March 2026 · 47% of viewers in Germany, then Egypt & Saudi Arabia.

TikTok
1.3M
video views · last 90 days
588K
total viewers · 90 days
418K
new viewers · 90 days
34.7K
likes, shares & comments

Short-form cutdowns from every episode. 44% Germany, 26% Egypt. Core age 25–44.

Instagram
747K
accounts reached · 90 days
734K
Reels views · 90 days
92.1%
non-follower reach
3.8K
followers · +3,830 in 90 days

Reels-first, built on the most-shared podcast moments. 57% Germany. Languages: Arabic 48%, German 29%, English 16%.

Newcomers,
making
decisions.

  • Germany-first: 43–57% of viewers on every platform are in Germany, then Egypt, Saudi Arabia, Morocco and the wider diaspora.
  • Core age 25–44 — the years people relocate, open bank accounts, sign leases and pick providers.
  • Arabic / German bilingual. Watched by newcomers already in Germany and by people abroad actively planning the move.
  • Over-indexes as avid investors, banking & finance users, business-news readers and travel / financial-services shoppers (YouTube audience data).
  • Skews toward higher household income; ~42% are parents — households making real financial decisions.

Two ways to start.

Sponsorships and long-term partnerships run across YouTube, Instagram and TikTok. Rates are benchmarked against 2026 host-read podcast CPMs (~$18–26 per 1,000 plays) and micro-influencer pricing, then set for a fast-growing, hard-to-reach niche.

Sponsor an Episode

€300 one-time · per episode

  • 30–45 sec natural host-read in one full episode
  • Personal, natural host introduction of your brand
  • Sponsor link + CTA in the episode description
  • Pinned comment with your link or offer
  • One Instagram Story tied to the episode
  • Sponsor logo on one promotional Reel / TikTok clip
  • Optional discount code or audience offer
  • Custom CTA: visit, register, apply, book…
  • Stays live in the episode — long-term visibility
  • Views & reach report after publishing
Sponsor an episode

Custom scopes and multi-month bundles available on request.

Put your brand in the conversation.

Tell us your goal and your audience. We’ll match you to the right episodes and send a plan.

Or email hawass@naktz.com directly.

One show, or the whole network.

Sponsors on The Mo Hangout can extend the same campaign across NAKTZ’s wider network of 500+ vetted creators across Germany, matched to your audience and managed end to end.

Got something
worth making?

Send the brief, the brand, the goal, the rough budget. We come back within one business day.

Start a project